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These colorful, loud, little helmets have certainly gotten a bad rap in the blogosphere. And yes, I agree – the commercial is pretty annoying. But the reality is, these things are fun and extremely entertaining.

They’re called Helmet Heroes and the proud mommy is Playskool. You can get a Race Car Driver or a Police Officer. It’s really just a speaker, some lights and a bunch of buttons. Using his or her legs, your tot gets an “in-car” experience via the helmet.

My four-year-old son has one. He got the Race Car one from a friend for his birthday and honestly, I groaned when I saw it. My husband immediately grabbed the batteries while my son jumped around yelling “Helmet Heroes!” I must admit, my son loved it and we had a good laugh watching him fly through the house, obeying the commands from his imaginary pit crew.

If this toy had been around in the early 70s, my husband would’ve been wearing it 24/7. I know, I know. I’m all about the educational wooden toys too, but this is a pretty cool gift for little boys age 3+.